Portshowlio
Roles
Branding Team
Skills
Adobe Creative Suite
Time Frame
10 Weeks
Collaborators
Michelle Noelke, Nina Wesler, Cole Williams, Amanda E. Welch, Nataliya Brown, Akiko Masker
Background
In the same way the Pop Art movement aimed to blur the boundaries between “high” art and “low” culture, with our pop-up studio we aim to blur the boundaries between amateur and professional, between student work and real world. Inspired by the Memphis Group, we take a similarly brash departure from constrained, minimalist design and celebrate unrestricted creative exploration.
Solution
So we’re combining the sensibilities of pop art. Elevating everyday creative tools and objects around the studio to be ironic or to make a statement. To reflect the fact that we are quickly building a pop-up studio together we’ll use modular grids, stacking and color blocking.
The Gift Shop
To celebrate our collaborative spirit, we wanted to create a gift shop that would sell 2018 Pop-Up Studio merchandise during the Portfolio Show. The proceeds from these sales will be gifted to the SCCA Class of 2019 from the class of 2018. Along with our Portshowlio responsibilities, the Branding team simultaneously designed fun and engaging merchandise that our community would be delighted to rep around Seattle, spreading the word about the incredible program that is the Seattle Central Creative Academy.